Business

Digital Marketing Spotlight: An Interview With Ursula Ringham, Head of Global Influencer Marketing, SAP

They say curiosity killed the cat, but in Ursula Ringham’s case, curiosity is her special gift—both personally and professionally. “I’m a fiercely curious person who loves storytelling,” Ursula told me. “I guess it’s my hidden talent; I can strike up a conversation with a stranger and get them to tell me their full life story. I’ll…

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The Power Of Connections

Let’s face it. I’m a confirmed extrovert. For those of you who know me, that was a “duh” statement. I can’t help myself. Last weekend, my husband and I flew to Portland, Oregon. Before we boarded the airplane, I looked at our seat assignments. Once again, I was in the middle row. And my husband…

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Be A Catalyst Of Change For Your Business

This year, we’re road tripping across North America with industry experts to explore what matters most to growing businesses. We’re calling this program Catalyst. These are authentic conversations with thought leaders on how to better manage your business, empower your people, engage your customers, and improve your decision making. No matter what stage your business,…

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Top 5 Digital Marketing Trends for 2018

Predictions, predictions, predictions. Seems that’s the going trend this time of year with blogs. So, I thought I would dive in and share my predictions for digital marketing. And it’s all around storytelling. The STORY is everything but how you tell that story is just as important. Here are my Top 5 Digital Marketing Trends for 2018: Community:…

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If You Can Dream It, You Can Do It

“If you can dream it, you can do it.” Back in the day, when I worked at Adobe, that was our tagline for Photoshop. Fast forward to 2017 and I am living this mantra everyday with the work I do for SAP. I’m a marketer but I’m also a creative person. I love coming up…

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